Karlskrona Watch Co. Website Design & Strategy
Karlskrona reached out to Swift when their first product was in development. Getting an early start helped the launch of their first watch a become large success. An eCommerce website and preorder strategy allowed Karlskrona to finance their efforts and guarantee sales. Since partnering, Swift continues to assist Karlskrona.
Swift thinks outside the box when it is necessary. Karlskrona has obtained a network of watch enthusiasts on social media and forums. Leveraging these platforms, Swift developed a strategy to keep buyers involved in the process of purchasing and even development of new products.
Swift developed a website and strategy including:
- eCommerce website
- Product video
- Product photography
- Company branding
- Social media strategy
- Forum strategy
As a result of this project Karlskrona Watch Co.:
- Acquired brand materials
- Received 2,000+ product video views
- Successfully brought new products to market
- Paid for marketing costs with preorders on website
- Is able to gain user and customer data via website and social media